While world events have motivated every organization to rethink its event strategy and empowered event planners to utilize new technologies and flex our creative muscles in the digital space, the need to meet, learn and collaborate face-to-face will never go away—it will just look a bit different. Hybrid events are nothing new, but they are the future of the industry.
A hybrid event is any experience that combines in-person elements with digital, online components—offering the best of both worlds to your audience. For attendees, hybrid presents the option to safely participate in socially distant live events or attend the event online from the comfort of their remote location. For stakeholders, it expands revenue opportunities, offers multi-faceted touchpoints with a broader audience and boosts ROI.
Complete Event Strategy
With over 25 years of live and virtual event experience, Castle’s expert team of event professionals will work closely with you to craft a meaningful and inclusive event. We offer a robust portfolio of services to support hybrid events.
- Attendee management
- Audience engagement
- Audiovisual and staging
- Branding/event identity
- Budget preparation and management
- Collateral design/development
- Concept and theme development
- Digital asset management
- Entertainment/leisure activity coordination
- Event marketing
- Event production
- Event strategy
- Food/beverage management
- Fundraising tactics
- Hotel and rooming list management
- On-site event management and execution
- Post-event analysis
In addition to traditional planning services, Castle will ensure your event is planned and executed with respect to the following considerations.
- Hybrid technology
- IT infrastructure
- Online security
- Public health and safety
- Sense of community
- Social distancing
- Travel restrictions/requirements
As times and technology evolve, so do we, but our strategy remains the same. By understanding the unique business goals and communications challenges of each client, we will create an event program that best fits your needs, while exceeding your expectations.