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#AMPLIFYCASTLE
Amplify. Deliver. Leverage. Three words that are woven into our integrated communications programs, our culture and our lexicon. Separately, they’re powerful. Together, they’re the force behind everything that we do. Our scrappy approach inspires us to leverage assets and relationships, deliver results and amplify our work across all channels. And it’s why, for more than 20 years, we’ve been able to achieve public relations, events management and marketing success and connect our clients with the audiences that matter most.
the four c’s
At the core are four fundamental C’s that are immutable to us and connect all of our divisions, our clients and the outside world.
They are the foundation for everything we do.
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Creative
Looking at everything through a fresh lens – whether a story pitch or an event design – employing the newest tools and technology to enhance our efforts.
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Client-centered
Knowing that our clients’ business goals are our business goals – and that unmatched service and quality are non-negotiable.
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Communications
Striving for perfection in writing and clarity in our interactions to ensure the right message comes across at all times.
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Connectivity
Linking audiences directly to our clients’ content, products, services and people, and leveraging our own connections for our clients’ gain.
Twitter – @CastleGRP
5 #marketing and #PRcampaigns that wowed us in 2019 via @PRDaily ow.ly/AEXh50xWyNK
13 Event Design Ideas for a Roaring '20s Revival Theme via @BizBash ow.ly/mbL550xWyyu #eventdecor #eventprofs
Instagram @thecastlegrp
Castle News
The Castle Group was honored with the Center for Women & Enterprise's 2019 Cheryl Watkins Snead Woman-Owned Business of the Year Award. This award is given to a WBENC-certified business owner who is a passionate advocate for the empowerment of women. Castle Co-Founder and Principal Sandy Lish accepted this award at the annual CWE Women Business Leaders Conference on Friday, October 4.
How to Write a Press Release: Best Practices for Success
Writing a press release was one of the first things I learned how to do in college. I had just declared my major, a dual study in public relations and marketing, and our professor told us this was the most important thing we would learn in the introductory course. At the time, I didn’t believe…
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