From passionate event planners to media relations specialists to crisis communications experts, our talented team of public relations and event professionals are the cornerstones of our success. Our top-notch employees provide effective event, marketing, public relations and social media strategies to our wonderful clients across a wide range of industries.
Our Five Questions blog series spotlights the unique backstories, skillsets and capabilities of our team members and provides insight into the role they play at Castle. Today, we’re focusing on Event Manager Emily Langlois.
Emily joined the Events team in the spring of 2019 and plays a vital role in planning global conferences, international corporate incentive programs, and local meetings and events. She enjoys the challenge of bringing a client’s vision to life. Even though she has traveled the world, both for work and for fun, Emily’s favorite beach destination is Cape Cod. You can find her there with family and friends on summer weekends.
How did you get started in the events industry?
I had always enjoyed organizing events in my personal life, but it wasn’t until my senior year of college that I started looking more seriously at internships in events. I realized my background in business and passion for creativity was the perfect combination for the events industry. I found my calling while planning fundraising events for a nonprofit organization and my career took off from there!
In the next 2-5 years, what do you see changing about the events industry?
Conference and special event registration has come a long way since the days of lining up attendees by last name and paging through printed lists. Long lines at registration are inevitable, but advanced technology has made it easier to check guests in more efficiently. Enhancing the attendee experience is always an event planner’s priority and I look forward to seeing how new advancements will help registration processes become more streamlined for guests.
What is something about working in events that would surprise people?
I find myself repeating this to friends of mine who look at my job in awe – but working in events is not as glamorous as it appears! There is so much that goes on behind the scenes- paper cuts, weather emergencies, long nights followed by early mornings – that sometimes it is easy to forget we are working in a beautiful destination. I like to compare planning an event to assembling a puzzle: before you can admire the beautiful results, you need to focus your attention on the little details and making sure everything fits together.
What is your favorite event venue and why?
I enjoy working with a blank canvas. Creating an event with little to work with can be intimidating, but I love transforming a space and having the luxury to choose a theme that best fits the client’s objectives. This is the best opportunity to let your creative juices flow!
What is your favorite thing about working at Castle?
The collaboration! Pulling off a successful event of any size takes both coordination and trust. There are many moving pieces to navigate, and it takes a village to pull off. The relationships we build, not only among our team but with our vendors and clients, are irreplaceable.
To read more of our “Five Questions” blog posts click here.