Castle team members regularly provide expert opinion and advice on crisis communications and crisis management. Recent presentations, contributed content, blogs and media coverage include:
Presentations & Workshops
You’ve Been Hacked: Now What? – Presented at the 2022 Annual Conference and Exhibition of the Healthcare Information and Management Systems Society in Orlando, Florida
Considerations for Re-Opening Your Business – Webinar presented to McLane Middleton
Considerations for Re-Opening Your Campus in the Age of COVID-19 – Webinar presented to the Association of Independent Colleges and Universities of Massachusetts
Considerations for Safely Re-Opening Your Campus in the Age of COVID-19 – Webinar presented to The Association of Boarding Schools
COVID-19 and Reopening Your Campus – Webinar presented to the Georgia Independent College Association
Thinking Ahead: COVID-19 Considerations for Safely Re-Opening Your School Campus – Webinar presented to the National Business Officers Association
Strategies for Managing Sexual Harassment Claims – Past and Present – in the #MeToo Era – Presented at the University Risk Management and Insurance Association Annual Conference
Diversity and Inclusion: A Risk Management Perspective – Panel discussion at the Rhode Island Chartered Property Casualty Underwriter Society Chapter Meeting
Crisis Communications: It’s Not a Matter of If, But When – Presented to the Automotive Public Relations Council of the Original Equipment Suppliers Association in Detroit, Michigan
Post This, Not That: Instituting a Strategic Approach to Social Media – Presented at the Association of Independent Colleges & Universities in Massachusetts Spring Symposium
How Transparent is Your School? New Expectations in School Communications – Presented at the National Association of Independent Schools 2018 National Conference
Crisis Communications: It’s Not a Matter of If, But When – Webinar presented to the Georgia Independent College Association Compliance Collaborative in Atlanta, Georgia
Managing a Harassment and Discrimination Claim in the MeToo Era – Presented at the Massachusetts Lawyers Weekly Panel Discussion in Boston, Massachusetts
Turning a Crisis Into An Opportunity: It’s Not a Matter of If, But When – Presented at the Alabama Risk and Insurance Management Society
Managing Unrest in the Midst of Crisis – Presented at the National Association of College and University Attorneys “Free Speech and Campus Unrest” Workshop in New Orleans, Louisiana
Communicating in Challenging Times: Determining Your Engagement Strategy – Presented at the Association of American Colleges & Universities Presidents’ Trust meeting in Washington, D.C.
Evolving Expectations of School Responses to Student on Student Sexual Assaults – Presented at the National Association of Independent Schools 2017 National Conference
Commentary, Byliners & Blogs
Union calls out hotels that haven’t committed to rehiring workers – The Boston Globe
Affiliate Member Insight: The importance of reputational audits in higher educations – Association of Independent Colleges and Universities in Massachusetts
Companies tied to Aaron Rodgers are in a tough spot after controversy over his COVID vaccine stance – USA Today
‘Levitating’ Through Crises – Even When They Aren’t “Yours” – The Castle Group blog
2020 – The Year of Crisis – Public Relations Global Network blog
We analyzed Twitter CEO Jack Dorsey’s thread on banning Trump for life. Here’s why it missed the mark – Business Insider
Some lessons from Gap’s hoodie miscue: Move carefully on politics and humor – PR News
Companies brace for election’s aftermath, inside and outside the workplace – Boston Business Journal
Planning ahead: 10 tips to communicate well during a crisis – University Business
Citing ‘Wayfairgate,’ PR pros say companies must be prepared – Boston Business Journal
Clarity and consistency key as colleges share fall plans, experts say – Education Dive
Five key learnings from social media crisis – Public Relations Global Network blog
The coronavirus: A meeting planner’s perspective – The Castle Group blog
It’s Friday at 4 p.m. Do you know where your crisis is? – The Castle Group blog
Wayfair walkout is part of a new era of employee activism – The Boston Globe
Wayfair walkout signals rising expectations for companies to take a stand – The Washington Post
Plan for the worst so you can be at your best: Tips for developing a crisis communications plan that works – The Castle Group blog
3 steps all colleges should take after the admissions scandal – Education Dive
‘This time, they got caught.’ Cheating scam rankles, doesn’t surprise – The Atlanta Journal-Constitution
Inside the cheating scandal – NBC Boston
The Kraft case through the lens of crisis management – New England Cable News Network
AT&T and Novartis doing damage control in light of Michael Cohen deals – PR Daily
Thumbs up? 13 crisis communicators on Mark Zuckerberg’s apology tour – PR Week
Getting ‘Dear Community’ letters right – Inside Higher Ed
8 crisis wranglers on what Uber should do next – PR Week
Why American Airlines’ stroller scuffle didn’t lead to United Airlines-level fallout – PR Week
Crisis communications strategies for sexual abuse allegations in schools – Part Two – The Castle Group blog
Crisis communications strategies for sexual abuse allegations in schools – Part One – The Castle Group blog
The calm before the crisis – Inside Higher Ed
Communications in Turbulent Times – Inside Higher Ed
The Crisis Is Over: Now What? – Inside Higher Ed
Get in front of your stakeholders during a crisis – PRSA Boston
Why PR pros should not be organizations’ spokesmen – PR Daily
Crisis communications checklist for social media – The Castle Group blog