Blog

Castle Empowers Nonprofit Communications Through Consult Café

The Castle Group recently created and produced the first-ever Consult Café, a pop-up communications forum for small nonprofits, in partnership with the Massachusetts Nonprofit Network and Babson College. This exclusive event at Babson’s downtown campus gave nonprofit leaders the opportunity to connect, engage, and discuss best practices for creating and building relationships with key stakeholders…

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A Journey Abroad: How to Incorporate Cultural Tourism Into Your Vacation

What drives someone to choose where to travel next? Relaxing on the beach with a good book and a piña colada or gaining a new perspective on a city or country’s culture? Almost every destination can provide aspects of both leisure and education, but the places that possess an abundance of cultural heritage have become…

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How to Take Audience Engagement to the Next Level

In society today, distractions are constant. Employees can physically step away from the office, but the ability to disconnect technologically is an increasingly difficult task. We live in a world where your mobile device is your epicenter—emails find you anywhere, cell phone numbers are public knowledge, and social media incessantly derails your attention span. As…

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Client Relationships: Keeping it Fresh

Make new friends but keep the old. One is silver, the other is gold. This adage from my Girl Scout years has proven to be valuable advice in both my personal life and career as a corporate event producer.  Here at Castle, we are lucky to have customers that we’ve developed long standing relationships with…

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Planning Ahead: The Rise of Cannabis in Corporate Events

Here at The Castle Group, we pride ourselves on being ahead of the latest corporate event trends. We’re reading industry publications, browsing new event themes on Pinterest and attending events across the country–on the lookout for what’s new that we can incorporate into innovative client events. Recently, the Massachusetts state legislature legalized recreational marijuana, so…

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Using Your Background to Your Benefit: How Previous Experience Can Make You a Better Event Planner

There is an incredible benefit to harnessing the skills gained from each professional experience. I have had the great opportunity to learn and grow through several jobs in the event planning industry. The insight I gained from these positions has helped me build a foundation that affords me a unique perspective as an event planner….

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Making a Difference All Year Long

The holiday season is a time to give generously and want not, for the greatest gift is that which expresses thanks – to our families, to our friends and to organizations and causes that we care about the most.

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Atlanta is United

A….T…..L. A….T…..L. If you’ve been to an Atlanta United game recently, you know exactly how this chant goes and how fired up the crowd gets. Attend a Five Stripes game in the new (and amazing) Mercedes-Benz Stadium and you’ll see and hear more than 70,000 fans of all walks of life come together with a single…

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8 Tips to Successfully Transition from Intern to Employee

Eight tips that helped me successfully transition from intern to employee.

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Crisis in the making: Campus carry creates angst, unrest for everyone but Georgia lawmakers

Soon Georgia will become one of 10 states in the country to allow guns on campus. Students over the age of 21 with concealed weapons permits will be legally allowed to carry firearms into what is supposed to be an environment reserved for learning.

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