The Instagram Pitch

While television, radio and print have been the traditional methods of public relations outreach, social media platforms like Instagram provide a unique way to secure client coverage. It has been reported that 90% of information transmitted to the brain is visual and visuals are processed “60,000 times faster in the brain than text.” Visuals drive…

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Events Under Construction

Event venues must constantly refurbish and upgrade in order to continue to appeal to their audiences. As event planners, we hope this process does not fall over our event dates! However, sometimes there is no way around it. Either construction drags on longer than expected or we do not have flexibility in selecting the venue…

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