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Scents, Sense and Sensitivity in the Hotel World

On a recent site inspection to the JW Marriott Grande Lakes in Orlando we saw the meeting space, listened to the employees, tasted the food and smelled the hotel. That’s right – smelled. As we entered the lobby we noticed a lovely tropical/citrus/flowery aroma. The subtle scent co-mingled with the sounds of the central fountain, the glean of the marble floors and the warmth of the lighting. It made a wonderful first impression. In speaking with the General Manager, he mentioned that they took great care to create this unique “signature scent” to heighten the guests’ sensory experience at the property.

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