How you tell a story is almost as important as the story you want to tell.
Visual communications are often the first connection a company or organization has with its audience. As director of creative services and marketing, I take that responsibility seriously.
Strategy and design go hand in hand. Whether it’s for Castle, or a PR or event client, my creative process starts with questions – What are your goals? Who is your audience? What do you want to communicate? Then let’s discover how a new campaign, product, or event can complement or reinvent your existing brand to reflect where your company or team is today.
With an eye for detail, I love each step of the process – from brainstorming captivating concepts to executing seamless campaigns. But what truly drives me is collaborating with and supporting our talented team. I’m grateful to be part of a passionate team that aims to find joy in our work and help our clients shine in their respective industries.
I’ve had an incredible journey at Castle, starting as a member of the events team and growing into my current role. Throughout my tenure, I’ve worked on a diverse range of projects, from logo development for a community initiative to international corporate galas.
Outside of the office, you might find me tracking down the newest ice cream shop or taking a day trip to hike or hit the beach — enjoying time with my family and appreciating all the tasty and beautiful things the East Coast has to offer!
If you’re looking to create an extraordinary event or get your ideas out there, let’s connect.