Blog

Joan Rivers: Marketing Genius

The recent death of Joan Rivers was shocking to many. As Andy Cohen said on “Today,” the fact that people were shocked over the death of someone who was 81 speaks to her indomitable energy. Despite her age, no one perceived her to be elderly, least of all herself. Another shock followed her death–the revelation…

Read More

Wiesbaden meets Boston

Imagine coming to a completely new city, a totally new company and colleagues you’ve never met before. Feeling awkward, right? Not at The Castle Group! You arrive and feel extremely welcome – everyone welcomes you immediately. There’s no better start, trust me, because I’ve spent five days at The Castle Group office as a visitor…

Read More