What We Can Expect from Advertisers on Sunday’s Big Game

There are two reasons you’ll watch Sunday’s game. If you’re like most people in the country, you turn on the television to see two of the most elite football teams in the country compete for the most renowned trophy in all of professional sports. Or, if you’re like me, you’ll simply watch for the advertisements. Bringing…

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“We just don’t customize.”

Those were the words of a company to which I (and likely most of you reading this) have paid a lot of money for service. When I called them to change the scope of my service, I was forced to walk through a litany of options, although I had a clear directive about what I…

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