the castle group Collaborative, Customized, Creative

events management ask wendy

An event is never just an event. There’s a reason behind it…and we assess each event thoughtfully to ensure that the message is apparent throughout your event's lifespan. Because even though events, by definition, have a beginning, middle and end, your message must live on.

I'm launching a NEW PRODUCT.

'Where' and 'when' are just as important as 'how'. We want your event launch to make the biggest possible splash, and create lasting impressions that support your ongoing goals…

I need to RALLY ALL OF MY AUDIENCES around a global message.

Internal and external audiences may have different understandings of your message. You want to light a fire at the same time you’re getting everyone on the same page? Event and incentive marketing set the stage and help you reach the goal…

I’m trying to RAISE MONEY to support our worthy cause.

The flowers and the menu are the easy part. In a crowded fundraising environment, how can you make your event appeal to people before they walk in the door, then “wow” them when they arrive?  Fundraising events rooted in marketing principles open the possibilities…

My industry is so complicated, I want to EDUCATE THE MARKETPLACE.

A user group, symposium, seminar—educational and informative events, regardless of size, have many moving parts. Speakers, content, marketing, on-site management—you know what you want to say, we’ll help fill the room and make the event a success…

I need new touch points to KEEP MY CUSTOMERS ENGAGED.

Your own events, your presence at other events, marketing in support of your events, online events and social media enhancements. Today, more than ever, you can “reach out and touch” those customers to create deeper engagement. In person, at an event, you’ve got an unparalleled opportunity…

We need to do some TEAMBUILDING and rev up the troops.

Internal success begets external success. Rev up those teams, create camaraderie, a new sense of purpose, an enhanced appreciation for your company and for one another. On-site, off-site or even online, we have years of teambuilding experience that will make even the grumpiest employee take part and take notice…

We have defined sales goals, and we need to MEET THOSE SALES GOALS.

Meet them? How about exceeding them? Castle's sales incentive teams look at your goals and design ways to motivate internal or external sales forces, typically with a destination-based program that is an ultimate reward...