Blog

Packing the Essentials

Although there are differing opinions on the most traveled time of the year, it is undeniable that the holiday season brings more people onto the road and into the air. Not only are the roadways and airways busy, our lives seem to fill up as well, making it easy to forget things as we get…

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SOCIAL MEDIA AUTOMATION: FRIEND OR FOE?

Few things ignite the internet more than a controversial tweet. Companies are very cautious about their brand representation in the digital-social landscape and social media leaves little room for error. Large corporations use automation software to streamline management, especially during campaign execution. Software programs like If This Then That are powerful tools in automating social…

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Castle Chats with Sheila Green featuring Good Morning America’s Sara Haines

Bostonians Receive a GMA Upgrade A recent fall morning started off like any other for Hull to Boston MBTA commuters…or so they thought. As they stood in line to board the Boston Harbor Cruises ferry, little did they know Good Morning America’s on-air correspondent, Sara Haines, eagerly awaited to surprise them with complimentary coffee, donuts…

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Just for Fun…Some Unique Events Around the World

At Castle Events we have been known to plan some pretty exciting and innovative events here at home and around the world. Each event has its own unique set of goals and logistics; whether it’s empowering an audience or rewarding performance, attracting a large crowd or creating an exclusive program, planning for parking and restrooms,…

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Re-branding Your Professional Persona

Persona: that aspect of our character that is presented to or perceived by others. Generally speaking we are stuck with our persona. The image people have of us is a product of the way we present ourselves. More often than not, our image is developed over years; it takes shape unintentionally and without purpose. In…

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